Webclat / BI Practice

Looker And Looker Studio Consulting, Built On Solid LookML

Consultant and consulting engagements for Looker's semantic layer, plus Looker Studio dashboard builds for teams that would rather not build it themselves.

Looker consultant and consulting

Looker's differentiator is LookML - a modeling layer that defines metrics once, centrally, so every dashboard and every user querying the semantic layer gets the same answer. A Looker consultant's job is mostly in that layer: designing the LookML model correctly the first time is worth more than any individual dashboard built on top of it, because a bad model produces bad dashboards no matter how well they are designed downstream.

Looker Studio dashboard builds

Looker Studio (formerly Data Studio) is a different product from Looker proper - free, lighter-weight, connected directly to sources like Google Analytics and Google Sheets rather than through a governed semantic layer. Most search volume for "Looker Studio dashboard" reads as how-to/tutorial intent - hypothesis, based on the term's volume relative to consultant/consulting terms - people trying to build one themselves. We build them as a service for teams that would rather hand it off: a clean Looker Studio report connected to properly modeled sources, not a patchwork of default Google Analytics widgets.

Where do your customers drop off, step by step?
ILLUSTRATIVE - SYNTHETIC DATABEHAVIOR FUNNEL - WHERE CUSTOMERS DROP OFFSite Visit10,000 users - 100%Product View6,200 users - 62%-38% drop from prior stepAdd To Cart2,400 users - 24%-61% drop from prior stepCheckout Started1,400 users - 14%-42% drop from prior stepPurchase960 users - 10%-31% drop from prior step
What this tells you

The steepest drop is between product view and add-to-cart - the middle of the funnel, not the top - which is where a diagnosis usually differs from the assumption.

What tracking feeds it

Event-level tracking through each funnel stage, with a consistent user identity across the session so the same visitor can be counted through every step.

See all four illustrative dashboards →

LookML development and Looker implementation

LookML development covers building and maintaining the modeling files themselves - views, explores, derived tables - as an ongoing practice rather than a one-time build, since a model that is never revisited drifts the same way an unmanaged dashboard layer does. Looker implementation covers the initial rollout: connecting the warehouse, standing up the first models, and training the team that will own it going forward.

Looker Studio consultant, expert, developer, agency

Every other Looker-adjacent search term - Looker Studio consultant, Looker Studio expert, Looker Studio developer, Looker Studio agency, plain Looker developer - measures as real but too thin individually to justify a separate page. We cover all of them here: the work is Looker or Looker Studio consulting, scoped to whichever half of the product you are actually using.

Frequently Asked Questions

What's the difference between Looker and Looker Studio?

Looker is an enterprise BI platform built around LookML, a governed semantic modeling layer, connected directly to your warehouse. Looker Studio is a free, lighter-weight reporting tool that connects to individual sources without a shared semantic layer. They share a name and little else architecturally.

Do you build LookML models?

Yes - LookML modeling is the core of most Looker consulting engagements, since it is the layer that determines whether every dashboard built on top of it agrees with every other one.

Can you migrate us onto Looker from another BI tool?

Yes. A Looker migration is mostly a modeling exercise - rebuilding your metric definitions as LookML - plus a dashboard rebuild once the model exists.

Building In LookML, Or Just Need A Looker Studio Report?

Tell us which half of the product you actually need - we scope from there.

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